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 CURRENT ISSUE  Vol. XX No. 28
 Friday July 13 - July 19, 2012
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TRAVEL & TOURISM
 


100 attend lavish birthday on Koh Larn

Guests gather around to sing happy birthday to Nitikorn.

Boonlua Chatree

The wealthy owner of an Indian tour roped off part of a Koh Larn beach and invited more than 100 people to a lavish birthday party for his wife.

Rajan Bakshi, 58, pulled out all the stops for the June 23 affair on Sawaeng Beach. He reportedly spent more than 150,000 baht on the 33rd birthday bash for wife Nitikorn.

Reporters and tour guides were among those on the guest list and Bakshi chartered a boat to ferry guests to the island and rented hotel rooms for them to stay overnight.

Bakshi said the party was not only to honor his wife, but launch his new tour company.


Centara Grand Mirage Beach Resort Pattaya announces an appointment of purchasing manager

Chatsinee Chotechoung

Andre Brulhart, general manager of Centara Grand Mirage Beach Resort, Pattaya recently announced the appointment of Chatsinee Chotechoung as purchasing manager with effect from May 21, 2012.

Chatsinee graduated with a Master’s Degree in Business Administration (MBA) from Hua Chiew Chalermprakiet University. She has 10 years experience in procurement in hotel and industrial estates such as Pattaya Marriott Resort and Spa, and Mitsubishi Corporation.

Prior to joining Centara Grand Mirage Beach Resort Pattaya, she was the purchasing manager at SCG-DOW Group in Maptaput Industrial Estate for 5 years.


Skål International joins International Council of Tourism Partners as partner association

Andrew J Wood, President of Skๅl International Thailand and Director of Worldwide Destinations Asia Co., Ltd.

The International Council of Tourism Partners (ICTP) is pleased to announce that Skๅl International has joined the alliance as a partner association.

Skๅl International was founded in 1934, and is an international association of travel and tourism professionals. Skๅl, as an international organization of industry leaders, is a powerful force in the travel and tourism industry to initiate change and encourage the conservation of the environment in order to promote tourism and travel.

ICTP chairman, Juergen T. Steinmetz, said: “Skๅl values sustainable development as the key to the industry’s future success and considers ecotourism but one area of the various components of sustainable development. It is a tourism organization which cares about the possible implications of its activities and recognizes its responsibility in developing and operating in such a manner as to contribute positively in the protection and preservation of natural, social, and cultural environments.”

Following the United Nations declaration of 2002 as the Year of Ecotourism and the Mountains, Skๅl International launched the Ecotourism Awards in the same year to highlight and acknowledge best practices around the globe.

Karine Coulanges, vice-president of Skๅl International, is very proud to now be a partner and recognizes ICTP’s actions. She said, “Because ICTP is present in countries and regions where Skๅl International is not established today, we see great development opportunities for creating new clubs, especially in Africa, to help the countries to develop their international tourism.”

The awards presented on these grounds, while highlighting best practices in tourism around the world, also serve the purpose of acquainting the world with this new concept that puts emphasis on the importance of the interaction of the physical, cultural, and social environments; the traveler’s responsibility; and the need for active community participation in ecotourism.

Skๅl recognizes and accepts responsibility to operate in such a way as to continuously decrease the impact of its activities on the environment, to provide benefits to the communities which host these activities, and to ensure the well-being of local societies and the sustainability of destinations so that they can be enjoyed by future generations.

For more information about Skๅl, visit their website at: www.skal.org .


TAT prepares to adopt new strategy for fear of Euro crisis as partner association

The Tourism Authority of Thailand (TAT) has instructed all TAT offices in Europe to monitor the Euro-debt crisis and will devise a new strategy to protect Thai tourism from a decline in European tourists.

Jutaporn Roengronasa, TAT Deputy Governor of Europe, Africa, Middle East and America Markets said the TAT offices in Europe have been told to report weekly on the economic situation in Europe to prepare Thai tourism for the impact of a financial crisis.

The TAT will have to find a new approach to maintain the level of tourists if the European economy begins to take its toll on Thailand. Despite fears, the number of European tourists coming to Thailand during the first 5 months of this year increased around 7-8%.

According to Jutaporn, the TAT has also reported that many foreign tourists opted to visit Thailand instead of the United States or Africa, which is a good opportunity for the Thai tourism to thrive.

She further explained that the TAT is now focusing on increasing niche markets and high-end tourists such as those who are interested in golf, wellness, spa and romantic getaways. These people are mostly from Britain, Italy, German, Scandinavia, Russia, and the Commonwealth of Independent States. (NNT)


TAT invests THB3mil to launch tourism promotion apps for smartphone as partner association

Tourism Authority Thailand (TAT) has decided to make sizable financial investment in developing a new application for smartphones, which is intended to help promote the country’s travel industry.

TAT Deputy Governor Juthaporn Rerngronasa said that, under the 2013 marketing plan and the ambitious goal to boost tourism revenue to 2 trillion baht by 2015, the TAT is determined to find new markets with high potential and introduce new promotion campaigns to reach target travelers.

The TAT also plans to negotiate with overseas travel agencies to fly charter flights from many Russian cities that don’t currently have direct flights to Thailand, in order to bring in more holidaymakers from the country.

Juthaporn added that the latest gimmick, which the TAT has invested 3 million baht to develop, is the Lifestyle Thailand smartphone application, which is available both in Thai and English.

She said that the new app is intended to reach out to lifestyle travelers and meet new-generation travelers’ demand for new holiday experiences.

With the TAT’s latest app, more than 300 choices of well-selected brands, which range from hotels to restaurants and holiday destinations, along with special discounts of 20-50 percent, are up for holiday-makers’ grabs.

The Lifestyle Thailand app is ready for download from App Store, Android Market and www.lifestylethailand. tourismthailand.org (NNT)


HEADLINES [click on headline to view story]

100 attend lavish birthday on Koh Larn

Centara Grand Mirage Beach Resort Pattaya announces an appointment of purchasing manager

Skål International joins International Council of Tourism Partners as partner association

TAT prepares to adopt new strategy for fear of Euro crisis

TAT invests THB3mil to launch tourism promotion apps for smartphone
 

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