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ADFEST 2013 returns to PEACH

The 16th Asia Pacific Advertising Festival, ADFEST 2013, will be held at the Pattaya Exhibition And Convention Hall from March 17-19.
Founded in 1988, ADFEST is an annual advertising festival which has been celebrating creativity in the Asia & Pacific region since 1998. Not only does ADFEST promote and recognize creative excellence, but it is a forum and platform designed for learning and meeting other professionals in the industry. It offers a unique learning opportunity for participants through seeing the best works and listening to inspiring speakers. With PEACH providing a relaxed atmosphere and 11,600 sq. m. of floor space, ADFEST 2013 is the ideal place to engage, interact and exchange views.
ADFEST is open to entries from the Asia Pacific region, including Australia and New Zealand, and for the first time, ADFEST 2013 will also include entries from the Middle East to further embrace the cultural diversity and richness of Asia.
In 2013, the theme will be “Connect the Dots”, which aims to link and converge strategic knowledge, tools and experiences with creative innovation and ideas into one massive three-day creative festival. ADFEST 2013 aims to provide you with the tools and knowledge you can absorb to become one with networked communications. ADFEST will help you think, connect and socialize with over 1,000 creative people to prepare for the demands of today’s marketing challenges and will provide ideas, knowledge and tools to help delegates build foundations and connections for brands across the world of creative communications.
“This year’s theme reflects how so many aspects must be tackled in today’s communication strategies. Strategist and marketers must connect with increasingly savvy consumers in a meaningful way through a relevant medium and must always remember they’re communicating to real people. The challenge is connecting all these dots creatively, objectively and effectively,” says Vinit Suraphongchai, chairman of the ADFEST Working Committee.
“People are dots. Mediums are dots. Ideas are dots. Markets are dots,” explained Stanley Wong on the idea behind the design of the icon. “Colors of cultures are dots. ADFEST; Connect the Dots.”


THAI welcomes shareholders and investors

Raj Tanta-Nanta (fifth from left), Vice President of the Thai Airways International Public Company Limited (THAI) Corporate Finance Department, welcomed local shareholders and investors, led by DBS Vickers Securities, on a visit to THAI’s Cabin Crew Training Center to observe flight safety training, such as emergency situation problem solving and fire fighting. Shareholders and investors learned about the importance of safety to create confidence in THAI operations.
THAI conducts regular activities for shareholders and investors to visit THAI’s offices in accordance with the Stock Exchange of Thailand’s policy to instill knowledge and correct understanding about activities and business operations of companies registered on the SET.


Dusit Thani Pattaya appoints James Reppuhn its new Executive Chef

James Reppuhn.

Dusit Thani Pattaya General Manager Chatchawal Supachayanont has appointed James Reppuhn as the hotel’s new Executive Chef effective 2 February 2013.
Chef James is from the US and has spent the last 12 years of his career working throughout Asia in such countries as China, Thailand and India. With world cuisine as his expertise, he will cater to the local tastes while creating the best fusion of both worlds.
In his new appointment, Chef James will be responsible for the overall culinary aspect of the 457-room hotel.
Prior to joining Dusit Thani Pattaya, Chef James Reppuhn has worked for notable hotel groups as Aman Resorts, Four Seasons, Ritz Carlton, JW Marriott and with Celebrity Chef Mark Miller.


Bangkok Airways celebrates its 45th Anniversary

(L to R) Suthikiati Chirathivat, Vice-Chairman - Central Group; Capt. Puttipong Prasarttong-Osoth, President of Bangkok Airways; Prasert Prasarttong-Osoth, CEO of Bangkok Airways; Sorajak Kasemsuwan, President of Thai Airways International Plc.; and Pravit Maleenont, Executive Director of BEC World.

Bangkok Airways, led by Dr. Prasert Prasarttong-Osoth and Capt. Puttipong Prasarttong-Osoth, organized a celebration party to thank all customers and partners under the theme “Circus of the Angle Night” at 22nd Fl., Bangkok Convention Centre, Centara Grand at Central World.
The event was held to celebrate Bangkok Airways’ 45th Anniversary on March 1, 2013.


Coin-tossing Russians draw looks on Big Buddha Hill

The statue looks bemused as more Russian tourists toss coins towards its belly, allegedly believing that if the coin enters its belly, their wish will come true.

Vittaya Yoondorn
Russian tourists are generating smiles and amusement on Big Buddha Hill as tour groups have taken to tossing coins into a figurine’s belly for good luck.
The statue of Phra Sanghkhajai at Khao Phra Yai Temple sits behind the statue of Lord Buddha. Posed as if in meditation, the statue features a small hole in the belly that Russians compete to hit with 10 baht coins.
The Russians, at least, pay enough respect to make wishes or pray before tossing the coins, so the temple has allowed the odd donations to continue. But the coin-tossing has drawn smirks from Thais visiting the temple, who abstain from throwing money at their gods.
Apart from tossing coins, foreign tourists also take pictures as souvenirs, filling the temple with foreign and Thai tourists visiting to admire the beauty of Thai temples and learn of Buddhist teachings.

 


Bhutan’s famous landmarks

An absolute must see for all visitors

Hike to the Temple of the Divine Mad Monk.

Andrew J Wood
The Temple of the Divine Mad Monk and Punakha Dzong
Our first stop after leaving the capital Thimphu, on the journey east, is Dochu La Pass at 10,500 feet or approx 3000 metres. Only 45 minutes from Thimphu, it offered us our second glimpse of the Himalayan range. (Our first was on the flight into Paro airport on our inward journey from Bangkok.)
At the pass we reached our highest point of the day, down here on the valley floor, although lower, I still had to catch my breath. You really started to notice the air was thinner. We hiked to Chimi Llakhang in Punakha. It is a temple dedicated to the 15th century figure known as the divine mad monk. The locals go there to receive blessings of fertility.

Chimi Llakhang-Punakha.

We hiked about 3 km through fields and empty rice paddies - our objective lay ahead, on a rise in a landscape dotted with small holdings and fields and streams.
It was a day like the previous one - bright, clear and warm in the sun rays, but with a crispness that comes with altitude and cool air. The ground and air were bone dry - this was winter and water was plentiful in the brooks and streams, but no rain and no humidity.
The temple’s golden apex glittered in the bright morning sunlight as we traversed the fields and followed a small brook that flowed swiftly through the green and brown dirt fields and now empty rice paddies. The water was clear and ice cold. Temperatures drop to -5°C and lower at night.

Shop with a difference.

The temple is dedicated to one of Bhutan’s more colourful characters. He was actually Tibetan and not a monk, but a devote Buddhist, who had a reputation as a womaniser and also enjoyed a tipple or two.
On the hike to the temple we passed many young women with babies wrapped in blankets who were carried snuggly in their mother’s arms or across their backs. They were on the way to the temple to give thanks and to make an offering to the image of the Tibetan for having been blessed with a child.
It’s a short step from womanising to being a symbol and a celebration of fertility. Culturally it’s easier to swallow, being a more user friendly image for the guide books. The locals, however, clearly believe the monk even today, could help them to conceive.
Phallic symbols adorn buildings everywhere in the village en route to the temple and are even sold in the village shop.

Punakha Dzong.

The monks in the temple also tap you on the head with a wooden phallus and a replica of the mad monk’s bow and arrow (he rid the village of witches and fierce dogs according to folklore). Before you leave, the monk blesses you with holy water made with saffron which turns the water yellow, a symbolic gesture to all visitors which makes the journey to reach the divine monk’s temple even more satisfying.
The previous day we visited the Punakha Dzong. A gorgeous Dzong (fortress). The sun casts breath-taking light on the Dzong and the adjacent canter-lever bridge spanning the river.
The Dzong dominates the valley floor. Before Thimphu was made the capital of Bhutan, Punakha held the title as winter capital because of its more temperature climate. Thimphu’s monk body and the Je Khenpo (leader of Bhutan’s religious order) still come to Punakha to pass the winter and the Dzong is home to hundreds of monks.

The author dwarfed by a massive prayer wheel at the entrance to the Punakha Dzong - Bhutan.

Punakha Dzong was strategically built at the confluence of the Pho Chu (male) and Mo Chu (female) rivers by the first Shabdrung Ngawang Namgyal of Bhutan, in 1637. It has been destroyed by four fires and an earthquake in 1897 and has frequently been devastated by flood water coming from the great northern glaciers.
The Dzong has now been fully restored to its original splendour. It is magnificent and a ‘must see’ on your visit to Bhutan.
Andrew J Wood is director of Worldwide Destinations Asia Co., Ltd.
www.worldwidedestinationsasia.com 

Our Yangphel Adventure Travel guide, Mr Sonam, inside the Punakha Dzong.


HEADLINES [click on headline to view story]

ADFEST 2013 returns to PEACH

THAI welcomes shareholders and investors

Dusit Thani Pattaya appoints James Reppuhn its new Executive Chef

Bangkok Airways celebrates its 45th Anniversary

Coin-tossing Russians draw looks on Big Buddha Hill

Bhutan’s famous landmarks

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