TAT optimistic about Thai tourism in 2012

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BANGKOK, 28 June 2011– The Tourism Authority of Thailand (TAT) expects the number of foreign tourists coming to Thailand will reach 19 million in 2012 while travellers from the Asia-Pacific (Apac) region will increase to 11.25 million. 

TAT Deputy Governor for Asia and the South Pacific market Sansern Ngaorungsi stated that the TAT has set a target to boost the number of travellers from the Apac region by 11% next year while revenue for the country is anticipated at 370 billion baht.

The deputy governor also pointed out another three attractive markets which should be kept an eye on for next year, comprising China, India and Australia.

According to the TAT’s preliminary target, the number of foreign tourists next year will be 19 million people bringing in a total revenue of 750-760 billion baht, representing a growth of 7% when compared with this year.

The target adjustment is based on the rising number of foreign tourists this year which is likely to rise to 18-18.3 million people, generating about 700 billion baht to the country’s revenue. The TAT originally targeted 15.5 million tourist this year with total revenue of 600 billion baht.

The state enterprise expects that tourism in the latter half of this year will expand by 8-9% if the country remains peaceful.