BANGKOK, Thailand – Pants with elephant motifs, colloquially referred to as “Thai elephant pants,” are being worn by both Thais and tourists of all ages in everyday casual settings. They are made of a light fabric, usually spun rayon or cotton, which is suitable for Thailand’s hot and humid climate. The rise in the popularity of elephant pants not only reflects the identity of Thai culture through clothing, but also shows a blend of culture and folk wisdom that is transformed into a creative product with added value. Elephant pants feature a unisex fit, making them easy to mix with any wardrobe.
In Thailand, the elephant is recognized as the national animal. Thai people have lived in harmony with elephants as both working partners and friends for a long period of time. Because of the significance of the elephant in Thai culture, elephant pants represent a true source of national pride.
These loose, lightweight trousers have been described as a good example of an integration of textile knowledge and designs to develop a product that meets the needs of both domestic and international markets. They have now evolved from simple tourist souvenirs into a global fashion item, with different colors, such as red, green, black, and blue, appealing to all customers. Apart from becoming a fashion item among tourists and the new Thai generation, Thai elephant pants are also recognized as part of Thailand’s creative economy. (PRD)
