PATTAYA, Thailand – The 48th “Home and Condo Expo” kicked off at Exhibition Hall 5, LG Floor, Queen Sirikit National Convention Center on October 30, running through November 2, 2025. Organized by the Thai Residential Developers Association, Thai Condominium Association, and the Real Estate Association of Thailand, the event gathers industry players representing nearly 10% of the nation’s GDP.
Developers are using the expo to showcase a wide range of properties, including condos, single houses, townhouses, and twin houses, offering attractive promotions aimed at boosting sales and accelerating ownership transfers before year-end. The event aims to help developers meet their Q4 targets despite ongoing market challenges.
The Thai property sector has faced slowing growth over the past 1-2 years due to economic constraints, high household debt, and tight bank lending policies. Loans for homes priced under 5 million baht—particularly those under 3 million—are being rejected at rates of 60-70%, forcing developers to repeatedly market projects and squeezing profit margins.
Organizers say this year’s expo is more than a sales platform; it’s also a key “policy arena” for the industry to monitor government measures for 2026. “The heart of this expo is connecting buyer demand with available supply at a time when the market is waiting for clear policy direction,” said Ongkharit Promyothi, Chairman of the 48th Home and Condo Expo. “The event attracts first-time homebuyers, those looking to upgrade, and investors, both domestic and foreign, helping drive momentum into early next year.”
Five Key Factors Expected to Boost the Expo:
- Government measures – anticipated incentives include reduced transfer and mortgage registration fees and enhanced mortgage support.
- Economic recovery – a rebound in investment and private consumption is supporting the housing market.
- Tourism rebound – Thailand expects more than 40 million visitors in 2026, driving property demand.
- Foreign buyers – sustained interest in Thai real estate from markets such as China, Taiwan, Japan, and Europe, especially in Bangkok, Pattaya, Phuket, and Chiang Mai.
- Exclusive event promotions – including cash discounts and appliance packages worth over 840,000 baht.
Komsan Wutthipong, PR Chairman of the expo, noted that modern buyers, particularly Gen Y and Gen X, prioritize sustainability, quality of life, and long-term value, not just property ownership. Attendance is expected to range between 30,000 and 40,000 over the four-day event.
The expo highlights the industry’s determination to close 2025 strong, stimulate sales, and respond to evolving buyer expectations ahead of 2026.
