BANGKOK, 27 May 2011 – The Tourism Authority of Thailand (TAT) will organise the annual Thai Tourism Festival at IMPACT Muang Thong Thani from 8 to 12 June 2011 with a theme this year to promote sustainable tourism.
According to TAT Governor Suraphon Svetasreni, the festival is the biggest one that the TAT has been arranging continuously since 1980. The festival this year will be arranged at the Challenger Hall of IMPACT Muang Thong Thani featuring all tourism highlights across the nation.
The festival will be divided into three parts. The first one is the exhibition to honour His Majesty King Bhumibol Adulyadej upon his 7th cycle birthday anniversary.
The second part is exhibition on Thai tourism, dividing into seven zones such as the new campaign of the TAT promoting sustainable tourism, Thai tourism in five regions, tourism attraction conservation, 77 eateries and 77 shopping places in 77 provinces and many others.
The third part of the festival covers booths and displays selling various types of tourism businesses from all parts of Thailand. Participants can get tourism passports to collect stamps from all 12 spots in the event to win souvenirs from the TAT daily.
The event last year generated a circulation of over 261 million baht. The TAT has targeted that the amount this year will not be less than last year.