GYEONGJU, South Korea – The U.S.–APEC Business Coalition, representing executives from major American firms, has held talks with Prime Minister Anutin Charnvirakul in Gyeongju, Republic of Korea, to discuss expanding trade and investment ties, digital development, and Thailand’s economic policy direction.
During the gathering, Anutin presented Thailand’s “Quick Big Win” strategy, which focuses on stimulating domestic spending, supporting small businesses, accelerating investment, and driving innovation-led growth. He also shared updates from recent talks with U.S. President Donald Trump on a proposed framework for reciprocal trade and ongoing consultations to review U.S. tariff policies toward Thailand.
Key reforms were tabled to improve Thailand’s business climate, including regulatory streamlining, digital infrastructure development, and targeted training to meet industry needs. Anutin also referenced growing collaboration with U.S. academic institutions, including a semiconductor partnership between Arizona State University and King Mongkut’s University of Technology.
U.S. business leaders welcomed Thailand’s economic direction and praised the “Half-Half Plus” co-payment scheme for advancing digital payments, stimulating domestic consumption, and supporting small enterprises. Several companies expressed plans to expand their presence in Thailand, particularly in digital services, tourism, and fintech sectors.
Thailand remains a strong economic partner for the United States. In 2024, the U.S. was Thailand’s top export market and second-largest trading partner, with American foreign direct investment totaling USD 34 billion. Thai investment in the U.S. reached USD 17 billion. Both sides expressed interest in further cooperation across sectors, including semiconductors, advanced manufacturing, and agri-food innovation. (NNT)
