BANGKOK, Thailand – Thailand has elevated the Thai SELECT certificate mark to build consumer confidence worldwide. It is awarded by the Ministry of Commerce to guarantee the authentic Thai taste of Thai food products and Thai restaurants in Thailand and overseas. The award is divided into two categories: Thai ready-to-eat/ ready-to-cook products and Thai restaurants. Currently, over 170 restaurants in 22 countries and over 960 products from 108 companies have received the Thai SELECT certificates.
The elevated Thai SELECT certificate is being awarded across four tiers: Thai SELECT 1 Star, 2 Stars, 3 Stars, and Thai SELECT Casual, based on several factors, such as flavors and presentation, ambience and customer experience, hygiene standards, chef expertise, and ingredient quality.
The improvement of Thai SELECT also includes the launch of a new logo, which features an orchid element to reflect the refinement and meticulous craftmanship of Thai culinary arts.
On 21-22 May 2025, Prime Minister Paetongtarn Shinawatra is scheduled to visit the United Kingdom to promote the Thai SELECT certificate mark in European markets. On this occasion, she will chair the launch of the new “Thai SELECT” logo and present Thai SELECT certificates to 115 restaurants. (PRD)
