National Herb Expo 2012 kicks off at IMPACT

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BANGKOK, 6 September 2012  – The 9th National Herb Expo kicked off on Wednesday, with an aim to promote Thai massage to the world. 

Public Health Minister Witthaya Buranasiri yesterday presided over the opening ceremony of the 9th National Herb Expo, organized under the theme of “Thai Massage, Thai Heritage to World Heritage.”

According to Mr Witthaya, the Thai herbal industry generated around 2 billion baht in 2011. He expects the traditional Thai herbs to bring in 30 billion baht of income per year when the ASEAN Economic Community is established in 2015.

He further talked about the promotion of Thai massage, saying the Wat Po temple, has been registered as “Memory of the World” by the UNESCO. Many traditional Thai wisdom is engraved on 1,360 marble tiles, including hygiene techniques, herbal medicines, and massage methods. The temple is also well-recognized for its massage school.

The 9th National Herb Expo, underway since Sep. 5 at the IMPACT Muang Thong Thani, will run until September 9.