Ratchaprasong Grand Sale 2014 event kicks off to boost spending

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BANGKOK, June 25 —  More than Bt7.5 billion per month in circulation has been estimated during Bangkok’s Ratchaprasong Grand Sale 2014 event which runs until the end of August.

Retailers in Bangkok’s Ratchaprasong business area and Tourism Authority of Thailand (TAT) have together organised the Ratchaprasong Grand Sale  2014 to stimulate consumer spending as hi-end shopping centres in the area have long been affected by political protests.

TAT Deputy Governor for Tourism Products and Business Wilaiwan Thawitsri expected the circulation will be up 20 per cent during the event which is held from June 25 – August 31 as part of the 13th Amazing Thailand Grand Sale event.

Ratchaprasong Square Trade Association president Chai Srivikorn estimated this year’s event will draw more than 400,000 local and international shoppers daily and generate more than 7.5 billion baht monthly in circulation.

Ratchaprasong Grand Sale 2014 features up to 80 per cent off discounts from six shopping centres in the area as well as offers for restaurants and services from seven hotels and credit card promotions.