BOI launches road show to boost investor confidence


Thailand’s Board of Investment (BOI) has launched a road show campaign, starting in Japan, to boost foreign investors’ confidence along with promoting the country’s tourism image.

Industry Minister Pongsawat Svasti spoke at the campaign being launched by BOI under the theme “Unbeatable Thailand, Unparalleled Opportunities”. He said such plan is “highly important to the country after the flood-impacted companies resumed production as a result of Thailand’s measures to alleviate investor problems from the recent flood crisis.”

Pongsawat said the latest strategy reflects the soul of Thais, much as a fighter who passes through many obstacles, despite natural disasters and political conflicts.

The road show in other countries will provide good opportunities for Thailand in the future such as investment in varied industries and types of services and on becoming a production hub to welcome the ASEAN Community which is to take effect in 2015.

Under this BOI campaign, Thai kickboxer Buakaw P. Pramook will represent the country as a symbol of strength and the strong soul of Thais and Thailand as a whole.

Meanwhile, BoI Secretary-General Atchaka Sibunruang said the “Unbeatable Thailand, Unparalleled Opportunities” road show started first in Japan on the occasion of Prime Minister Yingluck Shinawatra’s visit there March 6-10.

BOI presented Japanese investors with a high-impact presentation on Wednesday (March 7) to demonstrate the Thai government’s water management plan to Japanese decision-makers, the BOI actions to support investment in Thailand such as rehabilitation measures and privileges for businesses affected by Thailand’s recent flood.

Over 1,200 Japanese investors joined the event.

Another seminar was organised on the following day in Nagoya, where almost 400 Japanese investors already promised to attend.

On Wednesday, Thai representatives met nine of Japan’s leading auto and spare parts companies, including Toshiba, Honda, Toyota and Nissan.

Apart from Japan, the Thai government and the Ministry of Industry plan to carry continuous road shows to other targeted countries such as China and South Korea.