Rag Roof Roller

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This new Rolls-Royce Dawn is a four-seater convertible based on the Wraith coupe unveiled in 2013, which itself was a spin off the Ghost sedan.

Previously thought of as very stiff-upper-lip, RR itself describes the Dawn as the most “social” car it has ever built with its folding six-layer fabric and glass roof, plus ample space for four adults to travel in comfort.

Rolls-Royce CEO Torsten Mueller-Oetvoes (and there’s a fine British name for you) describes the Dawn as “a beautiful new motor car that offers the most uncompromised open-top motoring experience in the world. It will be the most social of super-luxury drophead motor cars for those who wish to bathe in the sunlight of the world’s most exclusive social hotspots.”

R-R Dawn convertible.

Engineering director Philip Koehn says, “It will be the quietest soft-top available anywhere.”

Many convertibles are designed to look their best with the top down, but Rolls-Royce concentrated on creating a profile that would still appeal with the roof in place, says director of design Giles Taylor.

“It was essential for it to look superb with the hood up, and stunning with the hood down. You feel like a star and you look like a star.” Obviously, owners BMW want to attract the nouveau riche and not ‘old money’.

No longer shy about horsepower, this car has the 6.6 liter twin-turbocharged V12 making 420 kW and 780 Nm. That is more than adequate to blow the wind through the hair!