BANGKOK, Thailand – Siam Piwat and Siam Paragon partnered with the U.S. Embassy in Thailand to support American Fair Bangkok 2026, celebrating the 250th anniversary of the United States and promoting cultural exchange between Thailand and the United States. Held October 23–25, 2026, at Parc Paragon and SCBX Next Tech, Siam Paragon, the event attracted visitors with activities highlighting American culture, innovation, technology, food, education, and entertainment.
U.S. Ambassador to Thailand Sean K. O’Neill welcomed participants from government, business, and the public, while Siam Piwat Vice Chairman Dr. Veerathai Santiprabhob delivered remarks at the opening ceremony, joined by Mayuree Chaipromprasith, President of Corporate Partnership and Communications. The event showcased American products, technological innovations, exhibitions, musical performances, cultural activities, and educational programs, offering visitors insights into various aspects of American society.
Siam Piwat emphasized the importance of major commercial destinations as platforms for international collaboration, cultural exchange, and public engagement. The company stated its participation demonstrates its commitment to strengthening Thailand–U.S. relations and creating opportunities for businesses, investors, tourists, and communities. Siam Piwat also reaffirmed its intention to collaborate with international partners to enhance Thailand’s position as a regional hub for tourism, trade, investment, and the creative economy. (NNT)
