PATTAYA, Thailand – The Thailand Convention and Exhibition Bureau (TCEB), in partnership with the Thai Exhibition Association (TEA) and the Thailand International Cooperation Agency (TICA), has announced the expansion of its annual “MICE Day” into “Thailand MICE Week 2026,” a larger-scale event intended to enhance industry collaboration and elevate Thailand’s global MICE profile.
The event will take place from April 28 to 30, 2026, at the Queen Sirikit National Convention Center, with the goal of boosting Thailand’s standing as a global MICE destination.
Under the theme “MICE in Motion,” the program will feature a series of key industry events, including MICE Standards Day, MICE Academy Day, the MICE City Summit, and Thailand MICE X-Change 2026.
TCEB President Dr. Supawan Teerarat said the event will connect government policy with private-sector innovation to support industry development.
Sustainability is a prominent element of this year’s program, with Thailand MICE Week set to become the country’s first net-zero carbon MICE event.
The “Thailand MICE Week 2026” event is expected to attract more than 2,000 industry leaders and international participants to exchange ideas on economic connectivity and digital transformation in the region. (NNT)
