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   FEATURES

HEADLINES [click on headline to view story]:
This life has only flowers for you...

Laem Chabang School of Engineering holds first awards presentation

If you go down to the woods today, you’re sure of a big surprise!

Indians in Pattaya celebrate Diwali

Elephants never forget

Cachecom launches ASEAN Internet trading hub

Aussies Overhaul Asia Strategy

Pattaya welcomes Pastor Roy and Doris

Rewards from the Pattaya Road Show

PILC Melbourne Cup Ladies Lunch

This life has only flowers for you...

by Kittisak Khamthong

The Buddha’s enlightenment taught that the birth of mankind was a result of actions, or Karma, causing the many variations of mankind’s nature and existence with no one person being able to choose the position he or she is born into. The human species is considered to be the highest level in the chain of life but obtaining this level does not necessarily mean an easy path lies ahead. However, everyone has the opportunity to make individual decisions creating either good or bad Karma affecting their own lives. Everything seems to have its own opposite, changing all the time, with one or the other occurring in our lives at any given moment affecting the life of all individuals, and the actions performed by individuals directs life’s experiences in the future.

Nakhorn Chiwithai and his flowers.

The people of Thailand are all aware of these teachings. Most, if not all, sincerely believe in the principles. Nakhorn Chiwithai, age 58, from Bangkok is one of those individuals who trusts and believes in the Karma principle. The direction of his life has never been on a certain path but he has survived by adhering to his beliefs.

Nakhorn has raised four children - three graduated from high school and the fourth child went to college. His earlier life appeared to have a direction, until he was involved in an accident that cost him both his legs and dramatically changed his life forever. But Nakhorn’s belief’s gave him the determination to continue pursuing life’s challenges without questioning his fate built upon previous actions, and he moved to Pattaya to take on a new occupation.

Nakhorn’s new life selling flowers is a livelihood no person can look down upon, as he has been roaming throughout the city on a three wheel cart selling flowers to tourists and residents for the past 15 years. He averages about 300 baht per day selling his flowers to countless numbers of people visiting Pattaya, never asking for anything special in return, just pleased to be engaged in spreading some beauty with the flowers he sells. He may be physically handicapped, but he is not handicapped in his heart.

His new occupation has brought him in contact with people from many countries over the years. Many converse with him and take his picture. Many interviews have brought him much notoriety throughout the world, but not the type of fame that brings material wealth into his life. A sense of well-being is his reward instead.

Nakhorn’s eyes have seen much and a lot of what he has observed over the years disturbs him, as Pattaya seems to draw many people looking for generosity from visiting tourists by begging or taking advantage of them, degrading Pattaya’s image. He hopes Pattaya’s administration can correct the problems before it becomes too late, because the tourist industry appears to be the main source of income for the majority of people during the current economic crisis. But from what Nakhorn’s eyes perceive, the situation is steadily crumbling down.

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Laem Chabang School of Engineering holds first awards presentation

Recently the Laem Chabang School of Engineering held the first solemn graduation ceremony, acknowledging the hard work of 26 graduates for the past few years. Mark Laurence, Director of LCSE, said in his opening speech that his school knows the importance of providing students with the skills and knowledge that will help them get a job in their chosen field of endeavor. “As we head towards the new millennium, post secondary education has never played a more critical role in shaping the future,” he said.

Graduates of the Laem Chabang School of Engineering receive their degrees from Professor Iain Wallace at the commencement ceremonies on November 5th.

Professor Iain Wallace, President of Swinburne University, who came to Thailand especially for this occasion, addressed the graduates, “This graduation ceremony is an important occasion for LCSE as it gives a public profile to Swinburne’s ongoing commitment to provide opportunities to the people of South East Asia to pursue a range of educational qualifications which will assist them to make a contribution to their own communities.”

Prof. Wallace added, “We trust that this commitment to learning will continue and that the association with Swinburne through further study and membership of the Swinburne Alumni Association will be maintained.”

Khun Chitpoun Tummasiri, Chairman of the School Board, congratulated the graduates and expressed his gratitude for their hard work. “Today’s ceremony marks the passing of a dream into reality. Though it will be repeated many times in the future, today will remain as a special time in our history,” he said. “The graduation of our first group of students opened the way for all vocational students to obtain an internationally recognized technical qualification, which can be built upon, like stepping stones in a pathway,” he added. “Today is a day of rest and celebration, but it also is just the beginning; we are already working hard preparing the essential building blocks for tomorrow’s Thailand - our students, your children, your staff, Thailand’s future.”

Ms. Prapaporn Jibsoongnean, presented with the Best Student Award, thanked the board of Swinburne Tummasiri Laem Chabang School of Engineering on behalf of her fellow students, promising to do all they can to prove the importance of Thailand’s economy to the world and to make their school proud of them.

Swinburne Tummasiri Laem Chabang School of Engineering is operating at the Laem Chabang Industrial Estate under the Thailand Industrial Estate Authority. It is an educational facility of Technology Training Company, a joint venture company between Swinburne University, based in Australia and Technology Supply Group, based in Thailand, providing a leadership role in international education based upon the use of Australian standard curricula. LCSE already is to be regarded as a leading technological school, focussed and enterprising, excelling in vocational education and training. Its mission is to provide teaching, learning and training that enhances the skills, knowledge and capabilities of students and customers, emphasizing industry relevance and a spirit of innovation.

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If you go down to the woods today, you’re sure of a big surprise!

The “Teddy Bears Picnic” always was a catchy children’s song and perhaps it is no coincidence that the Woodlands Resort has a Teddy Bear as its logo. The other fact that is interesting is that if you go to the Woodlands Resort today you really will be in for a big surprise! The resort has been totally refurbished, renovated, redesigned and rebuilt!

Pattaya Mayor Pairat Suthithamrongsawat (3rd from right) congratulates Sutham Phantusak at the new Garden Bar at Woodlands Resort.

This massive project has taken only five months yet has encompassed the rooms as well as the restaurant and the pool bar. The other surprising aspect was that the rebuilding was able to be done while the resort continued to trade, the owners taking the daring step of actually involving the guests in the redesigned facilities, getting them to test and comment on the refurbishing.

Managing Director of Pattaya Mail Peter Malhotra (center) presents a congratulations bouquet to Sutham and Orawan Phantusak.

To celebrate the finish of this 15 million baht project, Sutham Phanthusak, the Managing Director of the Woodlands Resort threw open the resort for a cocktail party in the new Garden Caf้ last Friday evening, and even the attendees were a surprise. From the leading lights in the local hospitality industry such as the Royal Cliff Beach Resort’s Wassers, the Amari Orchid Resort’s Pierre-Andre Pelletier, the Royal Garden Resort’s Bjorn Richardson and the Green Bottle Pub’s Khun Sophin Theppajug, to overseas Travel Agents like Australia’s Bob Dickins and then other overseas visitors like the Pattaya Mail’s Dr. Iain’s mother, Ella Corness from the north of Scotland and his sister Bridie and brother in law Thomas from Canada. Interspersed with all these were several of the movers and shakers from the local community, like the Director of the local Tourism Authority of Thailand, Eddie Buddhani, to property developers Georges and Ursula Rothstein.

Sutham thanked everyone for their attendance, with a special mention for his wife Orawan for her assistance and backing in the enormous project.

The guests were then entertained by the Seaboard Sound and Friends, led by Monika Rottman, followed by some beautiful renditions of popular songs by Khun Sutham’s lovely daughters, Lalida and Bible.

The party extended well into the evening, as the Teddy Bears continued to enjoy their picnic!

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Indians in Pattaya celebrate Diwali

Deepawali, or Diwali, the most pan-Indian of all Hindu festivals, is a festival of lights symbolising the victory of righteousness and the lifting of spiritual darkness. The word ‘Deepawali’ literally means rows of diyas (clay lamps). A family festival, it is celebrated 20 days after Dussehra, on the 13th day of the dark fortnight of the month of Asvin (October-November).

Continuing the story of Rama, this festival commemorates Lord Rama’s return to his kingdom Ayodhya after completing his 14-year exile. Twinkling oil lamps or diyas light up every home and firework displays are common all across the country. The goddess Lakshmi (consort of Vishnu), who is the symbol of wealth and prosperity, is also worshipped on this day.

This festive occasion also marks the beginning of the Hindu new year and Lord Ganesha, the elephant-headed god, the symbol of auspiciousness and wisdom, is also worshipped in most Hindu homes on this day.

Another view is that Deepawali is meant to celebrate the destruction of the arrogant tyrant Bali at the hands of Vishnu when the latter appeared in his Vamana (dwarf) avatar.

The occasion of Deepawali sees the spring-cleaning and white-washing of houses; decorative designs or rangolis are painted on floors and walls. New clothes are bought and family members and relatives gather together to offer prayers, distribute sweets and to light up their homes.

In West Bengal, the Deepawali festival is celebrated as Kali Puja and Kali, Siva’s consort, is worshipped on this day.

In Pattaya, residents adorned in their most beautiful sarees, children in their exotic traditional costumes and men looking ever so poised in their turbans gathered at the poolside of the Champ Hotel to celebrate Diwali. Namaste Restaurant laid on a majestic feast of the finest curries and authentic Indian dishes for the indulgence of the guests. Men and women sang songs, children and adults played games and the night was livened by the sound and beauty of fireworks.

A group of singers singing Hindi and Punjabi songs entertained the guests into the small hours of the morning.

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Elephants never forget

The mighty elephant, the symbol of old Siam, really is one of the wonders of this country and with their numbers dwindling we must all do our bit to keep them protected.

The Friends of the Asian Elephant (FAE) certainly have not forgotten our precious pachyderms and as one of their projects runs the Elephant Hospital at Lampang. This facility, which commenced in 1994, includes the Infirmary Units for the elephant patients, a laboratory, a Convalescence Unit that takes up to four sick elephants a day, accommodation quarters for the mahouts and then the buildings for the veterinary surgeons, interns and students.

This specialised hospital gives all its treatments free of charge and since 1994 has treated more than 300 elephants. The treatment includes both inpatient and outpatient visits, where the veterinarians visit the elephants in their villages.

Make no mistake about it, Thailand’s elephants are in danger. The destruction of their natural habitat, as industrialisation takes over from the previously agricultural lifestyle, plus poaching for ivory and the slaughter of cow elephants to take away the calves to sell to circuses have all meant that the numbers are falling. In addition, as logging has dropped off, the working elephants can no longer earn their keep and become neglected.

The FAE realise they cannot save the world, but can save an irreplaceable part of Thailand’s natural heritage. But they need your help. You can contact the FAE in Bangkok on 02-945 7124, or email [email protected] or you can wait till the Royal Garden Plaza’s display of carved elephants which is being held between the 27th of November and the 5th of December. Proceeds from the purchase of any of the superb carvings goes to the FAE and you will be able to look at your elephant carving and imagine the elephants at the Lampang hospital all sitting up in their hospital beds and smiling. The old adage goes that Elephants never forget. Let us not forget the elephants!

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Cachecom launches ASEAN Internet trading hub

Largest in Malaysia

A brand new Internet service has recently gone on line in Malaysia. Export.com.my is an online business-to-business source center for products made in the countries of the ASEAN region including countries like Malaysia, Philippines, Thailand, Indonesia, Brunei, Singapore, Myanmar, Vietnam, Laos and Cambodia.

“By giving sellers timely access to thousands of buying requests posted by buyers worldwide, our services provide the right tools for ASEAN exporters to secure new customers while saving time and reducing financial commitment,” said Marco Yap, CEO of the founding company, Cachecom Corporation Malaysia.

“We offer the buyer greater selection and the seller expanded sales capabilities - radically reducing the amount of time, money, and resources involved in either trying to make a purchase or trying to market products to potential customers,” added COO Arthur Cheong Tsun Sang.

The system works in three easy steps. First, the buyer submits a buying request online. For each posting, buyers will be asked to fill out a request form. Next Cachecom automatically matches the request with thousands of registered sellers once the buying request form is submitted. Finally sellers access selected buying requests by using Cachecom’s online retrieval system to respond to the buyer’s request.

Once a seller reviews a buying request, the seller will contact the buyer via telephone, facsimile and the postal address provided by the buyer. Note that we do not disclose the buyer email address to avoid spam and unsolicited email. These services are provided free of charge.

“The mission of ASEAN Premier Exporting Information Network is to facilitate international export activities of ASEAN companies by using the sophistication of today’s information technology. We are striving to build the most effective channel of distribution for ASEAN exporting industry. The network is expected to create the biggest sourcing system for international buyers community sourcing for quality products made in ASEAN countries,” said CTO Scott Fung, who has been serving the Internet industry for the last 5 years.

In its first 5 months of operation the service has notched up 20,000 registered on-line buyers. The service can be accessed via www.export.com.my.

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Aussies Overhaul Asia Strategy

by Imtiaz Muqbil,
Executive Editor Travel Impact Newswire

Australia took advantage of the recent Asian economic crisis to research how the Asian outbound travel market will pan out once recovery sets in. The recovery is now afoot, and the Aussies are on to it.

The Australian Tourist Commission has announced a sweeping overhaul of its marketing and promotion strategy in Asia. In a series of rapid-fire press conferences at the October 18-21 Travel Australia Business Show (TABS), the ATC unveiled its strategic response to changing holiday preferences and travel trends in Asia, which has this year returned to growth after a two-year decline as a result of the economic crisis.

Visitor arrivals from Asia, excluding Japan, totalled 1.1 million in 1998 and are forecast to touch 1.17 million this year. The ATC is planning for arrivals of 2.08 million from these markets by the end of 2004, with most of the growth expected from Korea, China and India.

The planned changes emanate from an extensive research-driven product audit undertaken by the ATC in the wake of the 1997-98 crisis to better understand the socio-economic and political changes in Asia, how they will affect future travel trends and be impacted by the growing usage of technology in the travel distribution chain.

The changes also are designed to address a number of problems such as the resurfacing of cut-price Korean package tours subsidised by shopping commissions as well as to take advantage of trends such as the growing preference for niche-market products like soft adventure, cosmopolitan experiences, cruising and aboriginal culture. They also take into account the changing role of the travel agent in the booking chain.

The 18-month research has helped the ATC adopt what Managing Director John Morse calls ‘’a leadership role’’ in maintaining its Asian brand-profile. While upholding this presence is vital, the ATC is clearly moving away from putting too many of its eggs into the Asian basket because of the economic and political fluidity in many of its neighbours.

Said Deputy Managing Director Bill Calderwood in response to a question about what lessons the ATC learnt from the Asian crisis, ‘’We will maintain a good spread of source markets; and we will continue to allocate resources in order to maximise returns and not become dependent on any one market.’’

He added, ‘’At the same time, in those markets where we have invested substantially, we will change strategies as situations dictate. But we will never walk away from any market unless there is a serious or catastrophic event that warrants it.’’

One important move has been to dissolve TABS in its present format, taking one international trade show out of an increasingly cluttered calendar of global, regional and national shows. Mr. Rhett Lego, the ATC’s Group Director, Trade Marketing, who is supervising a global trade show audit, said that if all travel fairs are marked on a calendar, no dates would be free except between Christmas and the first week of any new year.

The decision was a surprise because this year’s TABS was also the biggest ever, with 315 buyer delegates from 21 countries, including Japan and the Middle East. Since 1985, TABS has been Australia’s most important promotional event for the Asian market but is to be replaced from next year by five ‘mini-TABS’, two of which will focus on India and China and the rest on specific niche-market products in Southeast Asian countries.

The ATC’s regional director for Asia Mr. Richard Beere said the new strategy would adopt a mix-and-match approach that would seek to generate more visitor volume from markets like China, India, Thailand, Indonesia, Malaysia and the Philippines, while generating more yield from markets like Hong Kong, Singapore and Taiwan.

In all the Asian markets except Malaysia and Singapore, the ATC is expecting the average length of stay to drop by one day over the next five years as many Asians begin to move towards shorter-break holidays.

In other developments:

Japan: In line with the ageing of the Japanese population, the ATC will focus more on attracting the over-50 market to make it the largest single visitor segment by 2004. It will work with some of the giant Japanese tour wholesalers to build upon the strong destination awareness of Australia and create specific products that are of shorter duration and cheaper.

China: A code of conduct has been initiated between Chinese and Australian tour operators to ensure that only those tour companies ‘’accredited’’ by the private and public sectors of both sides operate tours according to mutually agreed principles, especially regulating the quality of the tours and payments.

Korea: A ‘’satisfaction index’’ is to be initiated some time next year. This will involve a survey of Korean visitors to Australia to ensure they are getting value for money from their tours. Koreans will be the only visitors surveyed initially. The move is designed to help the ATC check whether the Koreans are really getting the tour products they are buying or being ripped off by discounting tour operators.

Travel Agents: A number of local-language gateway websites are to be set up Asia-wide to generate inquiries for Australia and push referrals to travel agents to make the bookings. These will be supported by a number of computer-based training courses for agents to help them deliver the product that customers want.

A pilot project will be unveiled in Malaysia from March to June 2000 and then rolled out throughout Asia thereafter. It will not be an entirely new strategy; the system has been used with some success in Europe and North America and is being ‘’tweaked, changed and evolved’’ for the Asian market.

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Pattaya welcomes Pastor Roy and Doris

The members of the Pattaya International Church recently welcomed the arrival of Pastor Roy and his wife Doris to the city of Pattaya. After arriving in Thailand on the 4th of October, Pastor Roy and Doris have spent the last four weeks in Bangkok becoming familiar with the Thai language and culture.

Pattaya International Church welcomed the arrival of Pastor Roy and his wife Doris to the city of Pattaya.

Pastor Roy comes to Pattaya with a wealth of experience after ministering to churches in Michigan and Texas. In addition to this he has worked in the police force for a number of years which has given him the opportunity to work with many different people.

He and his wife have accepted an appointment for three years here in Pattaya and they are keen to become involved in both the church ministries and with the local community.

The move from their home in Dallas has been quite a dramatic transition. However, they are both enjoying their experiences here in Thailand and look forward to the rest of their stay.

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Rewards from the Pattaya Road Show

The Pattaya Road Show, which combined promotional push by both governmental and private enterprise groups in Pattaya, is starting to really show results. Only four months ago, the group, headed by Councillor Sutham Phantusak and Eddie Buddhani of the Tourism Authority of Thailand, went to Australia and New Zealand with the message that there is much more to Pattaya these days than the out-of-date guide books will tell you.

Bob and Gail Dickens stopped by to pick up their prize from Classic Tailor that they won at the Pattaya Road Show in Melbourne.

One Travel Agent who attended the Road Show in Melbourne, Australia was Bob Dickins from Transit Travel. Bob, who said that he was most impressed with the positive attitude shown by the Road Show personnel, and having won a couple of nights accommodation at Flipper Lodge, decided to look at Pattaya for himself.

Bob has been most impressed with our city during his all too short stay, but even from the first impressions on the trip down from Don Muang Airport in Bangkok, he has been amazed. “I have been really surprised,” he said, “the road construction from Bangkok to Pattaya is exceptional. Certainly we had to go through a few toll gates, but it was worth the price to have such a smooth and speedy trip.”

His first impressions of Pattaya were, “This place is on the move. More travel agents should come here and see just what is happening.”

He has been looking at the standard of hotel rooms available here and feels that with so many hotels right here in the city of excellent standards, be that “budget” to “five star”, Pattaya really does “have it all.”

Bob mentioned that in Australia the wholesalers have been pushing Koh Samui, but he, for one, is convinced that Pattaya is the place to push forward for the international market. “They should come and see the difference and the changes in Pattaya,” were his final remarks.

The Pattaya Mail congratulates all the people in the Road Show. By your unselfish promotion of this city, we will all benefit in the end. Well done!

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PILC Melbourne Cup Ladies Lunch

Michael Vogt, Moon River Pub’s mine host, was saved from a fate worse than death by Australian former jockey David Smith. Without David he would have been the only male at the Melbourne Cup Ladies Lunch!

David, with his usual winning streak, or should I say insider knowledge, even predicted the cup winner Rogan Josh. Our resident jockey gave an entertaining talk at the champagne lunch, explaining why the whole of Australia stops for the Melbourne Cup, in much the same way as Thailand stops for the water throwing tradition of Songkran here.

Jockey David Smith giving the ladies the tips.

Great fun, great food and hilarity were had by all. Cindy Burbridge, former Miss Thailand World, could have been star of the day, except she left her hat behind. Cindy and David were seen conferring over the famous horse Phar Lap’s name, which means “Lightning” in Thai. Apparently the trainer, Tommy Woodcock had a Thai girlfriend at the time (late 1930’s).

Several notable Aussie ladies were present but wish to remain anonymous.

Emma Malone fit right in with her elaborate hat.

“Where did you get that hat?” was the refrain of the day. In the Aussie tradition, prizes were awarded for the most tasteful and imaginative hats, and they went to Elfi Seitz, Marion Vogt and Khun Piawarin.

PILC Vice President Mary Harris mentioned that Christmas gifts, not exceeding 200 Baht, for the Fountain of Life Children’s charity could be brought to the next PILC lunch. Hannah Panton from the Royal Garden Spa and Fitness Club offered 25% discount for spa treatments and fitness club membership for all PILC lady members. So it was a great day for all the ladies. Even if their horses were still running at the end, everyone was a winner.

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Copyright 1999 Pattaya Mail Publishing Co.Ltd.
370/7-8 Pattaya Second Road, Pattaya City, Chonburi 20260, Thailand 
Tel.66-38 411 240-1, 413 240-1, Fax:66-38 427 596; e-mail: [email protected]
Updated by Boonsiri Suansuk.