WHO’S WHO

Local Personalities: Alexander (Alex) Haeusler

by Dr. Iain Corness

The new general manager at the Royal Cliff Beach Resort (he’s been here one month) is an Austrian hotelier, Alex Haeusler (pronounced “Hoysler” for the non-German speakers). He is a young man to have come so far in his chosen profession, and he is also a brave man who once sacked his wife!

Alex was born in a small town on the outskirts of Vienna, the only son to a professional engineer father and a dental technician mother. His grandfather had been president of the Dental Association of Austria, and the young Alex was very firmly pushed in the direction of molars and incisors, but the young man had other ideas. “This was not what I was looking for. I enjoyed exploring other cultures and the mystique of the world too much,” he said.

The situation reached a stand-off and when Alex finished his time at commercial college his future decision was made for him. It was made by the Austrian government and was called National Service! His fluency with languages was noted, being able to speak English and French as well as his native German, and after two months he was given the option to join a UN peace-keeping force in Cyprus. It was there in Cyprus, away from parents, dental drills and amalgum that he made his career decision to join the hotel industry. He admits that his decision was coloured by the wonderful hotels and resorts that he had seen in his travels. He also admitted, “I did not realize what a hardship this (decision) was going to be - working nights, weekends and public holidays.”

The decision made, when he finished the UN/National Service he enrolled at the International College in Hotel Management in Austria, where he spent the next two years to gain his diploma. During the course, one of his lecturers was Andreas Voegel, the GM of the Imperial in Vienna, who impressed him so much that after graduating with high grades, he applied to join the same group managing the Imperial and began his hotel career as a switchboard telephone operator - working nights, weekends and public holidays, and all the days in between! After six months he was allowed to work on the front desk.

He endured this period of his life by saying to himself that it was only temporary. “I was proud to have joined such a great hotel, but the rigid system in terms of advancement was frustrating.”

His next lucky break came during a world hotel congress that was held in his hotel, where he met the GM of a hotel in Jeddah who offered him the job as front office manager there. His entry into the hotel business had not been with parental blessing, and the move overseas also incurred more paternal wrath. “My father said to me, do not leave a safe haven like Austria. You will be back in six months begging me for money!” However, Alex knew that he could develop his career much faster with overseas appointments, and this new goal of proving his father wrong was added to his inner drive to succeed, and he left Austria for the sands of Jeddah.

After a while in the sand-box he was seconded to another overseas posting - this time the Amari Airport Hotel in Bangkok, where he was promoted to the position of resident manager. This fitted in with his drive to succeed and the advice he was once given by a senior member of the hospitality industry who said that he should change locations as frequently as he could, but change to higher positions each time.

The Amari was a happy period in his life, and where he met the young front desk supervisor (Rapeepan) who was also to change his lifestyle. They became serious about each other, but Alex knew that this was not a healthy situation, having them both together in a large organization. He called her into his office and delivered the fateful words to his sweetheart, “I’m sorry, but one of us has to go. Darling, you’re dismissed!” However, he assured me he helped her find another good position in the industry, but not in his hotel.

Just as the baht sank at the end of 1997, Alex was offered a position in China (Shanghai) with an international chain. “I liked Thailand, but I wanted to experience China and work with one of the international groups.” He left Rapeepan behind and experienced a different life in China. A life where he had a ‘shadow’ whose raison d’etre was to spy and report on the doings of the foreigners. This is a condition of life in that country and you either fight it (and lose) or as a professional, learn to work within the system. Alex is a professional.

After 12 months he was pleased to return to Thailand. The year away was something of a test for the relationship between himself and his sacked front desk supervisor, but it was a test that showed there was a strong bond. Rapeepan found him a position in Chiang Mai and they got married.

After Chiang Mai they returned to Bangkok where he worked at the executive level between the property owners and the management group. Alex was now getting into his stride, but acknowledges the lessons he learned from Rudi Scherb, the former GM at the Royal Orchid Sheraton.

From there it was a serendipitous call to Panga Vathanakul, the MD of the Royal Cliff Beach Resort, that ended up in his being offered the GM post here. “In the right place at the right time. I feel very privileged at having joined such a prestigious resort,” he said smiling. He and Rapeepan are now here.

He has one ambition yet to accomplish, however, which is climbing a high mountain. “Like Kilimanjaro, around 5,000 metres high,” he said. However, in the meantime, he might just have to make do with Pratamnak Hill! We welcome you to Pattaya, Alex.