BANGKOK, Thailand – The Tourism Authority of Thailand (TAT) has launched Amazing Thailand: Explore Thailand With Organized Tours to encourage domestic travel and support local economies. The campaign offers organized trips across all five regions through January 31, 2027, targeting at least 50,000 travelers.
Deputy Prime Minister and Transport Minister Phiphat Ratchakitprakarn and Tourism and Sports Minister Surasak Phancharoenworakul presided over the official launch at Krung Thep Aphiwat Central Terminal in Bangkok today (Nov 13). The ceremony featured a train departure, with the State Railway of Thailand and nine partner organizations participating in the campaign.
The tour programs feature cultural attractions, natural landscapes, wellness activities, and community-based experiences. Special itineraries also include visits to the World Horticultural Expo in Udon Thani, offering travelers opportunities to explore regional destinations while generating income for hotels, restaurants, transportation providers, and local businesses.
TAT expects the campaign to generate more than 208.8 million baht in economic activity while helping distribute tourism revenue across the country. The agency also forecasts that Thailand’s overall domestic tourism earnings will exceed 1.2 trillion baht by the end of 2026, supported by continued travel demand and promotional activities. (NNT)
