According TAT Deputy Director Thawatchai Arunyik, 50 major activities will be held in 13 tourism zones throughout the nation with a target to generate an income of over two billion baht. About four million baht in budget has been set aside for public relations.
It is expected that out of about 100,000 Thai tourists expected to go abroad during the Thai New Year festival, 15,000 would change their mind and travel domestically instead. The case would generate an additional income of 500-600 million baht.
Reservations for accommodations during Songkran are found to be very lively, notably in the northern province of Chiang Mai and in eastern provinces such as Chonburi where rooms are almost 100% booked.
Major Songkran events will be held in Bangkok, Chiang Mai in the North, Phuket in the South, as well as Khon Kaen and Ubon Ratchathani in the Northeast, and, of course, Pattaya. (NNT)