The roadshow was held in two cities - Kolkata on 31st July and Chandigarh on 2nd August. Over 100 travel agents were invited from Kolkata and nearby cities and Chandigarh, Ludhiana, Jalandhar, and Amritsar.
There were two B2B sessions held in each city. The first session was held exclusively for the top agents to interact with travel trade from Thailand one on one. This was followed by table-top sales sessions for the rest of the agents followed by a Thailand products presentation and a Thai dinner.
The presentation was done by Tourism Authority of Thailand New Delhi Director Ms. Runjuan Tongrut, who updated the agents on new destinations and new trends for Thailand. The new destinations introduced were Phra Nakhon Si Ayutthaya, Khao Yai, Rayong, Samui, Krabi, Phuket, HuaHin/Cha-am, and Chiang Mai among others. The director also gave a brief explanation about the different segments such as weddings, celebrations, golf, health & wellness, adventure as well as women’s groups.
Over 100 Indian weddings have been held in Thailand in the past year and many other celebrations such as birthdays, anniversaries and graduation parties were held in Thailand. There are many options for Indian weddings in Thailand such as banquet space, floral services, temples and Gurudwaras in Bangkok, Pattaya, Phuket, Ko Samui, and Chiang Mai. Thailand has received two awards from Travel + Leisure Magazine, India readers as The World’s Best Destination and The Best Wedding Destination.
The evening ended with fun-filled activities in both of the cities, where several agents received exciting and attractive prizes sponsored by the TAT. There was also a lucky draw with prizes sponsored by the Thai travel trade as well as a grand prize of a return ticket sponsored by Thai Airways International as well as in Kolkata, where the Thai Consul-General (Mr. Prasitidesh Vichitsorasatra) from Royal Thai Consulate-General Kolkata presented the prize.
Ms. Runjuan mentioned, “By the end of 2012, we aim to have at least one million Indian visitors to Thailand.” She also thanked the Punjab agents and West Bengal agents for their co-operation and support for Amazing Thailand.
The Road Shows were a big success and Indian agents as well as travel trade partners from Thailand appreciated the event.