TAT brings Miss Slovakia pageant to Pattaya to boost European interest

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Hoping to convince European travelers that Thailand is once again a peaceful and safe place, Tourism Authority of Thailand officials from Germany brought the finalists in the Miss Slovakia beauty pageant to Pattaya.

Somchai Chaicharoensin, senior marketing manager for TAT Frankfurt and Eastern Europe’s Eso Travel sponsored the visit that saw the ten contestants photographed and filmed enjoying the Thai beaches and weather, as well as during a visit to Nong Nooch Tropical Garden.

Finalists in the Miss Slovakia beauty pageant pose for a publicity photo at Nong Nooch Tropical Garden. Finalists in the Miss Slovakia beauty pageant pose for a publicity photo at Nong Nooch Tropical Garden.

Somchai said his German office had tried a number of things to rekindle interest in Thailand among European tourists. The Miss Slovakia tour, he said, would be very well covered, as the pageant and its contestants are very popular and followed closely in the European media. Photos of them enjoying Pattaya, he maintained, would go a long way into restoring the trust of European travelers.