The Cliff is a prime condominium project situated on a 3.7-rai land plot in the Pratamnak area. The project incorporates 426 luxury condominium units spread over a 27-storey building with unblocked sea, mountain and city views. Planned for completion in November 2012, The Cliff has already achieved a strong sales rate, with a starting price of THB 45,000 per square meter.
Rony Fineman, President of The Nova Group (2nd left), and Suphin Mechuchep, Managing Director of Jones Lang LaSalle (3rd left), exchange the property management contract for The Cliff. Also present at the contract signing ceremony were Mr. Kobi Elbaz, Director of The Nova Group (far left), and Rajneeporn Bishop, Head of Residential of Jones Lang LaSalle (right).
Rony Fineman, President of The Nova Group, said “The Cliff offers stylish design and has been built to high quality. This, together with the strong track record of The Nova Group, has helped ensure our customer’s confidence in the project as reflected by the strong sales rate of over 83% that the project has achieved so far prior to completion.”
Kobi Elbaz, Director of The Nova Group, said “The appointment of Jones Lang LaSalle, who are a leading international property management firm to manage the property will help boost buyers’ confidence further as they can be sure that the property will be managed to international standard post completion.”
The three-year contract commits Jones Lang LaSalle to managing the common area at The Cliff as well as numerous facilities such as swimming pool, fitness centre, underground parking, 24-hour security and a restaurant.
The Cliff is the latest addition to Jones Lang LaSalle’s portfolio of 3.9 million square meters of property and corporate facilities managed in Thailand. It also marks the firm’s first property management appointment in Pattaya since it opened a new office in the city in July this year.
Suphin Mechuchep, Managing Director of Jones Lang LaSalle, said “The Cliff represents a good start for our business operation in Pattaya as the developer, The Nova Group, is a respected property development firm, and the product they will bring to the market is of a high standard.”
Established in 1994, The Nova Group is one of Pattaya’s most successful and fastest growing property development companies with a track record of high-profile residential developments including Nova Park (2004), Avenue Residence (2009) and Nova Ocean View (2010).
With an aim to become the leader in residential development in the Eastern Seaboard, The Nova Group has also launched a number of new residential development projects in Pattaya including The Cliff, Amari Residences Pattaya, The Palm and Novana Residence. All of these projects are planned for completion between 2012 and 2015.