The appointment was officially made public last month and Pannada will take part in an all new marketing campaign for the group’s premier condominium and hotel development- Centara Grand Residence Pattaya.
In an interview with “2 Magazine” Boom explained that she had in-fact purchased one of the projects most exclusive units, a stunning 3 bedroom duplex with private swimming pool, and in an unusual move she actually approached Tulip Groups Vice President Jason Payne after purchasing the room about working with the group.
“I personally contacted Jason about becoming brand ambassador, after falling in love with the project. Tulip Groups projects are outstanding and untouchable in my opinion” said Pannada.
Questioned why she would make a good ambassador for the developer her reply was simple: “Why? Because I am a real customer who fell in love with the project, what better recommendation is that! I am not someone who has been paid to promote the project. I will be promoting the project because I simply love it.”
Vice President Jason was equally thrilled that the Thai star had agreed to represent the company. “It’s very special for us that someone as well known as Boom was genuinely excited about working on promoting our brand. It was of great surprise when she phoned me to discuss about working together, and I am looking forward to developing a close working relationship with her.”
The Tulip Group currently has 3 condominiums and 4 hotels under construction in the seaside resort of Pattaya, and is working hand in hand with Centara Hotels & Resorts, Park Plaza Hotels Europe and Holiday Inn.
Pannada Wongphudee (Boom), right, with Jason Payne, the Vice President of Tulip Group.