Amara Group debuts first hotel in Thailand

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Singapore’s upscale lifestyle hotel brand, Amara, has spread its wings to Thailand with the recent soft opening of the new Amara Bangkok, located in the Surawong district, parallel to Silom and Sathorn Roads in Bangkok’s Central Business District.  The hotel will be managed by Amara Hotels & Resorts, the hospitality arm of Amara Holdings Limited.

The brand new property has been designed to encapsulate the essence of contemporary Thai culture whilst still embracing some of its own popular Singaporean heritage.

With a unique exterior comprising 597 timber fins, the hotel has a sleek and distinct appearance.  Its facilities include 250 Deluxe, Executive, Club and Cabana rooms and suites, relaxed and stylish restaurants and bars including one specialising in Southeast Asian cuisines, a rooftop infinity pool and bar on the 26th floor, a Grand Ballroom and two function rooms, a 24-hour Sky Gym, and Amara’s unique 24-hour mini bar boutique.

Each guestroom features art prints depicting abstract Thai art, while the original art pieces are on display throughout the hotel – all conceived by local Thai artists, winners of an art competition launched by Amara Bangkok in 2014.

Albert Teo, CEO of Amara Holdings, commented:  “Bangkok is one of the world’s most dynamic and exciting leisure cities so we are delighted that our first Amara hotel in Thailand will be in Bangkok, and we are confident that Amara Bangkok, with its personalised service, unique offerings and our experience in the hotel business, will do very well.”

The new Amara Bangkok hotel.The new Amara Bangkok hotel.