Thai market targeted to revive Pattaya tourism

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Tourism officials are looking to the domestic market to revive Pattaya’s tourist sector, showing off the city at a Bangkok trade fair and launching a new weekday travel promotion.

Pattanachart Kritdibaworn of the Tourism and Sports Ministry met with Tourism Authority of Thailand Pattaya Director Auttaphol Wannakij and Pattaya Tourist Police Chief Lt. Col. Arun Promphan May 27 to review progress on three tourism-related initiatives.

Pattanachart Kritdibaworn of the Tourism and Sports Ministry meets with local TAT officials to review progress on tourism-related initiatives.Pattanachart Kritdibaworn of the Tourism and Sports Ministry meets with local TAT officials to review progress on tourism-related initiatives.

Auttaphol reviewed plans for Pattaya’s exhibit at the Thailand Tourism Festival at Bangkok’s Impact Arena, which wrapped up June 6. It was to be a major event for TAT, the director said, with local businesses hosting booths to show off the city’s tourism potential.

The ongoing “Let’s Tour on Weekdays” campaign aims to bring travelers to the city during the week. Activities to drive the campaign include the summertime Pattaya Grand Sale, Auttaphol said.

Finally, Arun reviewed progress on efforts to train volunteers to supplement police in assisting tourists. He said there have been several training sessions, each one producing volunteers who can help police maintain safety and offer guidance to tourists.