Pattaya officials claim water, not beer, being advertised on donated Chang beach chairs

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Pattaya officials defended their acceptance of 150 donated Chang-branded beach chairs and umbrellas saying the logo-adorned equipment is advertising Chang drinking water, not beer, which would be illegal.
Pattaya officials defended their acceptance of 150 donated Chang-branded beach chairs and umbrellas saying the logo-adorned equipment is advertising Chang drinking water, not beer, which would be illegal.

Pattaya – Pattaya officials defended their acceptance of 150 donated Chang-branded beach chairs and umbrellas saying the logo-adorned equipment is advertising Chang drinking water, not beer, which would be illegal.

City council member and National Council for Peace and Order Banglamung chief Maj. Gen. Pobhanan Luengpanuwat said Nov. 2 the city had gladly accepted the sponsored chairs and umbrellas to make the beach look smart for the international fleet show, despite the military’s own crackdown on everyone from bar owners to social media users flashing Chang logos in public or online.

He denied the city is violating the Alcohol Beverage Control Act, saying Thai Brewing Company also produces water under the Chang label, so he considers the chairs and brollies as advertising that, not beer.

About 150 sets have been handed out to beach vendors, with more planned next year.

The NCPO boss also responded to complaints that the beach vendors, already subsidized by getting free equipment, are now overcharging tourists. Chairs that once cost 40 baht to rent are now going for up to 100 baht.

Pobhanan said the fees charged is not his concern and the market would regulate how much vendors can get away with.

  • Don Cline

    I do not think that the price of beach chairs will be controlled by the market. It will be controlled by the vendors who all talk to each other. What did the government think would happen when they significantly reduced the amount of space that vendors now have to put beach chairs in. Less space means less beach chairs, hence cost of chairs go up. Is this Maj. Gen. stupid when it comes to economics.
    And by the way Chang is associated by all for it’s beer. NOT WATER. It is truly unbelievable what comes out of the mouths of government officials.

    • cdnski12

      Do you dare to imply there is some kind of potential impropriety on the part of the Maj General? You are a brave individual! Are you on an airplane to Siem Reap or Yangon?

  • bob

    It’s very clear to see at the umbrella’s CHANG WATER

    • roskruge

      Chang’s intention is to advertise the “brand”, in other words sell it’s beer.

  • Dave on the beach

    The chairs and umbrellas were NOT free. Each of the 76 vendors had to pay 9800 baht up front. And the new loungers are bigger than deckchairs, so less potential customers as the plot sizes were also reduced. Even at 100 bt each, the vendors are losing money

    • Sally Sally

      How do you figure they will lose. At 100bt they would only need to rent out 98 beach chairs per year to recoup 9800bt. Not difficult for any vendor to do.

    • Sally Sally

      I remember chairs costing 25bt and then 50bt.