Harness tech for EEC, property experts tell SMEs

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Pojanee Kajornpreedanon, director of the Department of Public Works and Town Planning; hinted property companies can cash in on the government’s Eastern Economic Corridor project if they exploit modern technology.
Pojanee Kajornpreedanon, director of the Department of Public Works and Town Planning; hinted property companies can cash in on the government’s Eastern Economic Corridor project if they exploit modern technology.

Real estate professionals said property companies can cash in on the government’s Eastern Economic Corridor project if they exploit modern technology.

Pojanee Kajornpreedanon, director of the Department of Public Works and Town Planning; Vichai Virathakopan, acting director of the Real Estate Information Center; Premsorn Sriwiboonchain, president of the Real Estate and Marketing Association Chonburi; and Meesak Chunrakchote, president of the Chonburi Real Estate Association led the April 25 panel discussion at the Holiday Inn Pattaya.

While the EEC is heavily based on transport and logistics, it has a high potential to boost other segments such as tourism and real estate, they agreed. Small- and medium-sized companies can benefit by facilitating large numbers of people and providing modern buildings, technology and other services.

SMEs should adopt “smart” information and communication technology to increase innovation, competitiveness and growth. Large firms already are doing this, the panelists noted. Smaller companies will be left behind if they don’t follow.

Meesak and Vichai said such businesses will have great potential to grow under the EEC.

Conference participants also got the opportunity to harvest database information on the real estate industry in Rayong and Chonburi that covered current investments, properties and more.