Last week I mentioned one automaker received more than 140,000 suggestions for the name of its new model. The person who sent in the winning entry was given a new one as his prize, so with that incentive, there is no surprise that so many entered. Names which did not win included Pizza, Sputnik, Panther and Al Capone. I asked who was the winner? (Not what, but who?) It was the Alfa Romeo Duetto Spider and that name for the car won Guidobaldi Trione a brand new one.
So to this week. Recycling is well known in many industries, including the automotive. Which automaker was the first to use recycled materials to manufacture its car bodies?