Lars Kerfin
by Dr. Iain Corness
At
31 years of age (32 by the time next week’s newspaper is out) Lars
Kerfin, the new young resident manager at the Pattaya Marriott Resort
and Spa is a very modest man. He states that his rise through the ranks
is because “I was the right person in the right place at the right time,
with the right person to support me.” However, after talking with him
for some time, it is obvious that he embodies what he called ‘the spirit
of Marriott’.
Lars was born in Mexico City, which actually entitles him to a Mexican
passport, but he is German, as are his parents. His young life was spent
on the shores of Lake Constance in Germany, with Austria and Switzerland
his neighbors.
His mother believed it was important to expose her three children (Lars
is the youngest) to different cultures. To this end, she saved each year
to take the family to places such as Cyprus, Tunisia, Hungary, Scotland,
France, and even border hopping into Switzerland! This undoubtedly sowed
some seeds in young Lars, and in a small way probably helped steer him
towards the career path he has chosen.
He was a good student, graduating from secondary school with honors,
even though he hated sitting in class for didactic learning. “I am a
hands on person. I can’t sit and just listen to a teacher.”
When he finished, he was only 16 years old, the time in most people’s
lives when they are forced to pick a career. For Lars, his first thought
was that he might like to be a special forces policeman, but since
special forces policemen get killed, he rejected that one. He even
though about banking, but decided that it would be boring. He had liked
vacationing in hotels, and felt that working in a five star property
would give him the opportunity to really look after the customer, so
like us all, he started at the bottom, in his case being a waiter.
Waiting at the table had an initial four day training period. He saw
behind the scenes. “That convinced me that this was the right choice for
me,” and as a further aside, Lars then said, “And I still believe it.”
He was accepted for the three year apprenticeship as a waiter and now
you know why European waiters are so efficient! During this time, he met
his wife who was also working in the hotel. “You work such crazy hours
in hotels. It was good, as she understands hotel work.”
After his three years he was required to give 15 months of his time to
the government, which he chose to do in ‘social service’. His job was to
renovate hospital beds, but he did manage to have weekends off, so he
then worked as a bartender.
Finally his responsibility was completed, and Lars enrolled for
management training with the Renaissance group, an 18 month development
program for future general managers. This was training to the level of
supervisor with experience in all departments. “You have to know what
you are talking about, even to cleaning 16 rooms every day, the industry
standard.” This was certainly the ‘hands on’ training that Lars enjoyed.
“After this, I was sure this was my career.” With the rotation through
all the departments he had also found he enjoyed the front office even
more than the restaurant.
He was working for the Renaissance in Munich when the group was taken
over by Marriott, but this was to give him the opportunity of working in
Hamburg, a city that had always interested him. 18 months there as front
office manager, and Lars was ready for his next posting, which was
either to go further up the ladder in Germany, or look overseas. He took
the plunge, asking his superior if he knew of a suitable position
outside Europe, with a beach in front of the hotel! To his delight,
there were three. One in Surfers Paradise Australia, one in Guam and one
in Thailand at Hua Hin.
He and his wife then sat down to look at the possibilities. Australia
was too Europeanized and they had never been to Thailand. He signed the
contract without even seeing the Marriott in Hua Hin. However, said
Lars, “It was a Marriott so it couldn’t be bad!” They sold up in Hamburg
and arrived.
Like anyone moving to another culture, there are expectations. Lars
found that his expectations were quite different from the real
experience. “We were so much made welcome. People were excited that they
had someone with Marriott brand knowledge. So different from the German
culture.” He explained further, “You get involved. You become part of
the family (of the staff members). I saw more weddings, births and
funerals in the four years in Hua Hin than I ever saw in Germany.” Those
four years encompassed two as the front office manager and two as the
rooms division manager, but it was time to move on and gain more
experience.
He wanted to stay in Thailand, and Marriott suggested a position was
available at their hotel in Pattaya. The position as resident manager.
“I took it. I trusted the brand and I was aware of the positioning and
knew a couple of the people.” That was enough and he has been very
pleasantly surprised by the overall scene in Pattaya.
I asked Lars what his hobbies were when he is not working, and he
immediately said, “My wife.” Since Lars and his wife enjoy quality
restaurants with a good glass of wine, they are now slowly working their
way through our numerous better class restaurants. And they remain
impressed. He also admitted that he does not exercise enough, “But I
find excuses as to why it is not possible for me to play sport!”
Lars Kerfin is a very personable young man, and Pattaya should try and
hold on to him for as long as possible. But this man is a guaranteed
high flyer!
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